This is my final blog for this module. I wanted to share how much i have enjoyed this project. it was nice approach design from a different angle, and i hope that my ideas and final designs will reflect this. For my final blog i wanted to post my almost finalized presentation boards. they are very much done with a few element need to be added such as some photographs of mockup.
Sunday, 13 March 2011
Monday, 7 March 2011
Sustainability
Have produced a range of boards to support my Sustainable Supermarket Branding. The first board supports the logo. It details pantone colour swatches and typefaces.
The second is to support my packaging. i was unable to mock up the packaging with the materials i desired, so i have explained the material that it shall be made from on the board, along with pantone colour swatches and any their relevant details.
Sunday, 6 March 2011
Sustainability - Packaging
Here is the final designs for my packaging. They will be mocked up on the relevant materials. I have tried in many attempts to ensure the designs are all aligned and will work on both a small and large scale. i have also mocked up my direct mailer which will include the logo of my brand and an address sticker.
Saturday, 26 February 2011
Sustainability - Compostable Paper/Sack Solution
I have received my printed bag in the post. It looks really good. I got two printed so i can mock up my direct mailer and have another to show the design.
Sustainability - Packaging
I have all my design work completed i.e the nets and the actual surface design. I need to now think about materials the colour texture and the weight to hold the desired products. I have looked at paper stock from gfsmith. I have highlighted colour and weight which will be suitable for my mockups of my designs.
I have contact gfsmith to order specific samples for mockup.
Sustainability - Compostable Paper/Sack Solution
This is my final design for my bag for life, which will be in my direct mailer. I have sent the proofs away for print. This is the proof from the company who is printing my design.
Sustainability - Packaging
I have taken my original designs and tweak them a little bit. I have make the logo align with the type as it was originally too small and unlegable. I have made these amendments to my design.
I have also started to think about my 3rd piece of packaging. Rather than thinking about the product then the packaging, i had created the packaging design and then based the product around the uses of packaging. I have settle on a vegetable all-sorts. Its a box of a range of vegetables for different meals or seasons, and the vegetable would vary depending in this.
I have created the design to match the design of the other product which create a nice modern house style branding for the supermarket.
Monday, 21 February 2011
Sustainability - Packaging
I have come up with a solution to the packaging net design solution. I have now started to consider the design taking elements for my initial design ideas. Initial I have looked at the side design before the top. I have focused here on the layout of type either left or right aligned; I have also considered hierarchy and the overall tightness and connection between all the elements. As part of a food product it was imperative that I ensure I included products information on calories etc so I created my own for this element. I need to consider where this will go on my design.
I have started to start to think about the tops of my box design. The supermarket logo is currently in grey but this is to represent a die cut. I wanted to use this as a die cut to so you could see in to the box. The top of the box only includes this and guidelines. The reason for this is if the boxes are staked up this is not the first thing our will see, it will be the side. I have made the overall focus to be here as this the part that will be in plain few. The back element is quite simple has ingredient information bar code ad smaller product description. I have played around with different colour here too. I want it to represent the product in some way.
Here is the net of my product, and how the design would have to be placed for print.
Subscribe to:
Posts (Atom)